Cannabis industry player OrganiGram Holdings Inc (NASDAQ:OGI) has announced that it secured
a deal with Pax Era as one of its four partners in the launch of its products
Pax Era is the premium brand that sells oil vaporizers made
by a major consumer tech firm called PAX Labs, Inc. On the other hand,
OrganiGram has established itself as a leader in the production of cannabis
products. The deal between the two firms means OrganiGram will be among the
four partners that will play a part in Pax’s launch in Canada.
Pax plans to venture into the Canadian market before the end
of the year pending the legalization of cannabis concentrates in the North
American country. Organigram is an ideal partner for Pax because they both have
similar product portfolios that focus on class-leading technology that has the
potential to refine the vaping experience for Canadians.
“Innovative partnerships with exceptional companies like PAX mean our own product offering grows and our customers have access to cutting-edge technology and cannabis experiences,” stated Greg Engel.
Pax wants to be at
the top of the game as far as cannabis-based vape products are concerned
The deal with Pax aligns with Organigram’s commitment
towards achieving leadership and growth through the help of innovative
technologies. OrganiGram will provide Pax pods made by Edison Cannabis Co. so
that they can be distributed by its provincial partners in the coastal region.
The entire sales and distribution process will be carried out in line with
extractable products legislation in Canada.
Organigram has been busy developing an impressive portfolio
of concentrate in preparation for Cannabis 2.0 vape pens as well as edibles
which are scheduled to launch later this year. Engel noted that his company’s
team has constantly been working on improving and producing products that will
Canada is one of the fastest growing markets for cannabis
products courtesy of legalization efforts. This makes it an attractive market
for many companies that deal with the cannabis industry. Pax Era aims to secure
a steady market for its products in the country with OrganiGram’S help.